Wednesday, December 9, 2009

Levis 1986

For my contextual studies essay I have decided to explore weather the rise of
mens magazines triggered their interest in style, and the consumption of clothes, or vice versa.
Through researching I found this Levis advert which shot sales by 800% in the late 80's.
The model (Nick Kamen), released a one hit wonder single after the sucess of this campaign.

The powers of advertising.



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